Doing Business in Germany
Guten Tag and welcome to Germany!
I’m Andra Riemhofer, an independent business development consultant helping international technology companies navigate the German market.
I connect small and medium-sized companies and start-ups with German B2B buyers and partners, supporting them from initial market understanding to first sales conversations and follow-up.
If you’re looking to clarify your opportunities in Germany, identify the right buyers, or start meaningful conversations with potential business partners, I’d be happy to help.
When I can help
You may be looking to do business with German companies but find it hard to get started. Perhaps you need a clearer understanding of the market structure and business culture, or your own research hasn’t led to specific, actionable leads. Many international companies reach out to sales prospects via LinkedIn or email without receiving a response. Others plan to attend a German trade show but are unsure how to attract the right visitors to their booth or turn conversations into real opportunities.
Why work with a local consultant?
In Germany, small details matter. Decisions made without a solid understanding of the market – or without local context – can be costly. And promising business relationships often fail to take off because of minor cultural or communication missteps.
That’s why working with a local consultant like me who understands both the German market and international business expectations can make a difference.
How I support you in Germany
Whatever you see as your biggest challenge, you are likely facing common obstacles when entering or developing the German market. This is where my support as a local consultant comes in.
- German Market Research & Consulting
I help you understand the German market and identify B2B opportunities. Through my German Market Research & Consulting support, I analyse the German market, identify relevant opportunities, and pinpoint suitable buyers for you. More details. - Sales & Business Development in Germany
I introduce your company to German buyers and arrange initial sales meetings. Through my Sales & Business Development support, I provide you with hand‑picked B2B leads and set up targeted meetings with potential buyers, business partners, or resellers. I approach your target clients on your behalf and help initiate first sales conversations. More details. - Trade Shows in Germany
I help you generate valuable leads at German trade shows. German industry events are an excellent opportunity to gain market insights, follow technology trends, and meet potential business partners – provided you engage the right people. I support you in making the most of your participation at German trade fairs, including on‑site support and help starting conversations. More details.
How to get in touch
If you’re looking to do business in Germany – whether you’re just getting started or trying to move forward after initial attempts – you’re welcome to reach out via email: hello[at]andra-ibf.com.
Let’s explore how we can make Germany work for you.
Andra Riemhofer