Wisdom by Andra Riemhofer

"Mahlzeit!" What...? That's what you might hear a lot in German companies when people go for lunch. No harm done, when you don't know this. But, as a new entrant to the German market, you may face some (other) very common pitfalls; the good news is that they can be quite easily avoided! I am speaking typically of information deficits and intercultural misunderstandings. You should talk to me if you want to gain a better understanding of your opportunities in Germany, and you value a local’s help in finding buyers and potential business partners.

“Mahlzeit!” What…? That’s what you might hear a lot in German companies when people go for lunch. No harm done, when you don’t know this. But, as a new entrant to the German market, you may face some (other) very common pitfalls; the good news is that they can be quite easily avoided! I am speaking typically of information deficits and intercultural misunderstandings.

You should talk to me if you want to gain a better understanding of your opportunities in Germany, and you value a local’s help in finding buyers and potential business partners.